This event is Part 1 of a 3 Week series on all things Sync.* Alex and Heather together will go behind the scenes to discuss how a song gets placed in TV/Film, Videos Games, and Advertising. They will both return on May 25th for our Pitch to Publisher workshop, giving those who participate an opportunity to apply what they've learned from this workshop to their song before pitching it.
*A music synchronization license, or "sync" for short, is a music license granted by the holder of the copyright of a particular composition, allowing the licensee to synchronize ("sync") music with some kind of visual media output (film, television shows, advertisements, video games, accompanying website music, movie trailers, etc.)
*Watch LIVE webcast at 5:45 CST.* Doors open at 5:15pm and the event starts at 5:45pm. (CST)
ABOUT HEATHER COOK:
Heather Cook is the Creative Manager Advertising Markets for peermusic where she coordinates promotional strategies for peer’s catalog repertoire, signs artists/songwriters and indie emerging talent, conducts music searches for brand/agency pitches, market research, brand/agency coordination, artist showcase coordination, Ad-music database and catalog management. She also conducts key catalog promos and pitching for legacy songwriters Donovan, David Foster, Hoagy Carmichael, Johnny Rotella, Carter/Lewis, The Carter Family, Jimmie Rodgers, Buddy Holly, Malaco and others. As well as indie artists and chart-topping writer/producers Andrew Simple, The Phantoms, Giants of Industry, Dead Sara, Family of The Year, Black Violin, Sam F., James Poyser, Sons of Sonix, The Audibles, LuNeY TuNez, Danger Twins, The Royal Foundry, Hannah Georgas, Gabrielle Aplin, Anna Straker, Jazelle Paris and many others. To date, she has secured song placements for "Everyday" cover of a Buddy Holly song for IKEA, Payless, Marriott, Kellogg’s Raisin Bran, KIWI Shoe Polish, Kay Jewelers, Pandora, Nordstrom, J.C. Penney, Hershey's and more. She is also manages brand sponsorships for Black Violin. http://peermusic.com/
ABOUT ALEX STEFANO:
Alex Stefano is the Film & TV Music Manager at Big Yellow Dog Music. BYD is one of the top independent music publishers in Nashville whose roster includes Meghan Trainor, Josh Kear, Maren Morris, Chris Gelbuda, Shawn Camp, Claire Guerreso, Jessie James Decker and many others. While working in the Sync department, Alex has assisted in getting over 500 placements in the last year in various TV shows, ad campaigns, trailers, and films. http://www.bigyellowdogmusic.com/