Workshop ft. Katie Jelen (Honestly Good Music) | March 21, 2023
March 21, 2023 Guest Speaker Workshop ft. Katie Jelen of Honestly Good Music
ABOUT KATIE JELEN:
With an extensive background in creative synch licensing, artist development & management, Katie Jelen started Honestly Good Music with the vision to create a positive & supportive environment for creatives to do their best work. As the first ever creative sync executive on the ground for Warner Music Group in Nashville, Katie spent the last 5 years growing Warner Chappell & Warner Music Nashville’s synchronization business across film, television & advertising opportunities. She has landed songs in award-winning campaigns, worked with clients to create brand-defining custom music & has guided songwriters to success across multiple genres & mediums.
In 2018 she worked with The Martin Agency and brought on GRAMMY-Award winning songwriter Liz Rose (Taylor Swift, Little Big Town) to help client Land O’Lakes reimagine the beloved classic song “Old McDonald” to shine a light on female farmers for a national ad campaign (with an entirely female team). In 2019 she spearheaded a lucrative & multi-year partnership with Norwegian Cruise Line that saw Warner Chappell songwriters creating custom songs for the brand to use across their online advertising campaigns. Most recently she worked alongside songwriting duo OUTSKRTS to help define & bring to life a custom song for the Tennessee Titans called “Get Loud (Titan Up)” to use both on & off the field.
In addition to placing music in notable campaigns for Target, Peloton, Facebook, Hershey’s, Walmart, Macy’s, & Coca-Cola, she has grown opportunities for country music across brands such as Ford and Old Navy & in TV shows, including Yellowstone, The Ranch & 9-1-1 Lonestar.
Prior to her time at Warner Music Group, Katie got her start at Secret Road Music Services in Los Angeles where she helped to grow the management team, assist in the launch of Secret Road’s publishing division & launch the Nashville operations for the company. Katie is a proud alumni of the prestigious Leadership Music program (‘20), a member of the Nashville Film Fest music committee & the Nurturing Outstanding Women (NOW) mentoring program.
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